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Kentucky Christian University

Kentucky Christian
University

Principles of Management

A study of the development of management and organizational theories. Emphasis will be placed on the managerial tasks of planning, organizing, staffing, leading, and controlling. (Offered Every Fall.) (A grade of at least “C” is required for the BBA degree.)

Principles of Leadership

This course focuses on leadership with an emphasis on developing the leader within through the study and application of theory and personal assessment of traits and skills associated with being a leader. An overview of salient articles and books about past and present leaders will be included. (Offered Every Fall.) (A grade of at least […]

Principles of Marketing

An introduction to the marketing of goods and services in advanced market economics. A study of marketing mixes pricing, distribution activities, consumer behavior, market research, and the selection of target markets. (Offered Every Spring.) (A grade of at least “C” is required for the BBA degree.)